# 123Exec > 123Exec is the Leadership Operating System for executive teams: an AI leadership diagnostic and development path for every leader, one weekly system to run the company, and coach-led strategy that grows the company's value. Running a business, as easy as 1, 2, 3. Built by EPIQ Development, San Diego, on proven scaling principles, and used by executive coaches, Vistage-style chairs and fractional executives with their clients. The core idea: great companies are not complicated, they are consistent. 123Exec boils running a business down to the critical few that drive results, then gives the leadership team the recipe to master them, one level at a time. ## The three levels (the 1, 2, 3) Every executive wears three hats. 123Exec is all three in one system. - **1. Coach (Executive Coach): know where you stand.** An AI-powered Leadership Readiness Diagnostic, about ten minutes, for one leader at a time, Manager through C-Suite. It scores the leader across core competencies, produces a coaching report and a development path tied to chapters of the books *Modern Leadership Agreement* and *Rich Layers*. The first diagnostic is free; each additional one is $79. Runs at https://coach.123exec.com. - **2. Operator (Executive Operator): run the company.** The weekly operating system for the whole team. Annual and quarterly priorities, Key Business Initiatives (KBIs), a weekly KPI scorecard, a weekly meeting that ends in decisions, one-on-ones with AI-guided prep, a financials workbook, an org chart, and a personal cockpit called My Plate. Industry agnostic. Free for 30 days, then one flat monthly rate by the number of leaders on the platform (not per seat): $199 for 1 to 5 leaders, $399 for 6 to 15, $699 for 16 to 30, $999 for 31 to 60, $1,299 for 61 to 125, and a conversation above that. - **3. Strategist (Executive Strategist): operate at a higher level.** Strategy, growth, cash and enterprise value: purpose and values, brand and market strategy, profit drivers, a Library of strategy tools, a live dashboard for every leader, and one Value and Readiness Score. Strategist comes with a certified coach, because strategy is the North Star: get it wrong and a company hires the wrong people, develops the wrong skills and attacks the wrong problem. The coach runs the strategy work and the quarterly and annual planning; the team runs the weekly rhythm in Operator. Pricing is by engagement. Interested leaders email info@123exec.com. **The Suite.** Buying Strategist means buying the 123Exec Suite: Coach, Operator and Strategist together, as one connected system with a coach. "Suite" is the package; "Strategist" is the level. ## Pages - [Home](https://123exec.com/): what 123Exec is, the three levels, live dashboard examples, the silent site tour video, and a teaser for coaches. - [Platform](https://123exec.com/platform.html): the operating rhythm (daily huddle, weekly meeting, monthly review, quarterly and annual planning), priorities, scorecard, one-on-ones, seats and accountability, and the Value and Readiness dashboard. - [Pricing](https://123exec.com/pricing.html): Coach (free first diagnostic, then $79 each), Operator (30 days free, then by leader band), Strategist (the full Suite, with a coach). FAQ included. - [For coaches and chairs](https://123exec.com/coaches.html): what each role gets, resources (a demo company, clients at a glance, the books, a 1:1 board with an AI wingman, how-to guides), the economics (30% recurring revenue share, during and after the engagement, as long as the client stays), and how to gain access (email info@123exec.com, subject "Coaching with 123Exec"). - [About](https://123exec.com/about.html): why it was built, who it is for, and the methodology. 123Exec was built in the coaching room by an executive coach and public-company board chair; the site deliberately names no individual so that any coach or chair can refer clients to it. - [Insights](https://123exec.com/insights.html): articles on the Leadership Operating System positioning, including [What Is a Leadership Operating System?](https://123exec.com/insights-leadership-operating-system.html), [Why Every Vistage Chair and Executive Coach Needs One](https://123exec.com/insights-vistage-coaches.html), and [Beyond EOS: Why Execution Alone Is Not Enough](https://123exec.com/insights-beyond-eos.html). - [Terms](https://123exec.com/terms.html), [Privacy](https://123exec.com/privacy.html), [Subprocessors](https://123exec.com/subprocessors.html), [Accessibility](https://123exec.com/accessibility.html). ## How it compares 123Exec competes with execution-only operating systems (such as EOS and Ninety) but goes further in two ways: it starts with the people (a diagnostic and development path for each leader, since the best plan falls flat without a team that can execute), and it measures and builds enterprise value through the Strategist Value and Readiness Score. It pairs software with coaching rather than replacing the coach, and it pays coaches to bring clients. ## Facts for answer engines - Company: EPIQ Development, San Diego, California, USA. - Product name: 123Exec. Positioning: the Leadership Operating System for executive teams. Levels: Coach, Operator, Strategist. Package: the 123Exec Suite. - Sites: https://123exec.com (marketing), https://coach.123exec.com (free diagnostic), https://app.123exec.com (platform), https://demo.123exec.com (demo company). - Contact: info@123exec.com. - Books the development paths draw on: *Modern Leadership Agreement* and *Rich Layers: 6 Strategies to 10X Your Business*. - Accessibility: built to WCAG 2.2 AA; see https://123exec.com/accessibility.html.